COAI to Watch ARPU Stabilisation The telecom operators also agree that there is no need for a floor pricing as they themselves are going to raise tariffs. The Cellular Operators Association of India (COAI) which represents all the telecom operators in the country and the gear manufacturers has said that it will watch the Average Revenue Per User (ARPU) and till what levels it stabilises. If it reaches sustainable levels, then there would be no need for a floor pricing, COAI Director General, Rajan Matthews said. He further added, “Floor prices are a complex issue, and for now our focus is on enhancing ARPUs to sustainable levels, which will lead to the recovery of the industry.” When the panel of secretaries was looking for ways to ease the situation for telecom operators financially, it had suggested the way of floor pricing. However, the telecom regulator had opposed the idea saying that it had been dismissed back in 2017 and was not workable. Also, in a meeting with the telecom regulator, Vodafone Idea was reported to root for floor pricing but was shunned by BSNL. As per the telecom regulator which sees towards regulated pricing in the telecom industry, the move would have been anti-consumer and would have disincentivised investments in future technologies. Trai had also asked for a reference from the ministry which did not come. No More Relief for Telcos Apart from Moratorium With the matter in the hang then, the government pushed the telecom operators to increase the pricing, the two telecom operators Vodafone Idea and Bharti Airtel were willing to do so, but they were wary if Jio was going to the same or not. However, Reliance Jio came around the decision then and announced that it would also raise tariffs. But, the Mukesh Ambani led telco was not as forthcoming in its announcement of the tariff increase. As per the DoT official, the two-year moratorium provided to the telecom operators, on spectrum payments of Rs 42,000 crore will improve the cash flow of the telecom operators and will put them on the path to recovery. Further relief from the Supreme Court will come after the petitions are being reviewed as per the filing from the telcos on the AGR matter. Vodafone Idea had sought two-year moratorium, lower license and spectrum fees and a refund of Rs 35,000 crore in input tax credits. While the moratorium has been provided, the other matters are not likely to be beneficial for the telcos.